A proper legal analysis is necessary based on your location and contract. Consult an attorney in your home state for advice regarding your contract or specific legal situation.
Today's episode is all about why we need to stop shying away from naming our price as service professionals and being empowered to tell potential clients what that price is. I am bringing on to this episode, Chicago wedding photographer, Ben Ramos. Ben is the owner and lead photographer of the Ben Ramos photography. Ben is also a coach in the wedding industry and entrepreneurial world, and he has a lot to say about his business trajectory with pricing and being able to price appropriately for your business and for your clients and for your region.
"You can't like when you're thinking about, okay, today, maybe I don't feel like I am. Maybe worth this dollar amount, but you have to think about yourself in a future tense because you are booking for yourself, you know, anywhere from a year to two years out. So one thing that I think that you, the way that I tried to measure, you know, how to price yourself, it's really comes down to three things." - Ben Ramos on your first price increase
"Have the checkup from the neck up and make sure that you are not just overshooting and you don't want to put yourself in a bad place where you're not able to get any business because you are just extremely overpriced." - Ben Ramos on pricing and what you deliver as a photographer
“You need to take a collection, take a step back and think about and see what, how much people are already paying you and build your prices based off of what, you know, you are already worth, you know, what the people have told you and your clients have told you that you are worth do not just shoot in the dark and, you know, just be patient. It is not an overnight thing." - Ben Ramos on looking at your pricing and building upon that
A proper legal analysis is necessary based on your location and contract. Consult an attorney in your home state for advice regarding your contract or specific legal situation.